Severe weather preparedness
A very strong El Niño is building
A strong El Niño shifts typical storm tracks across the U.S., raising the odds of wet conditions in some regions and warm or dry conditions in others.
- 90%CHANCE
Of a very strong El Niño this fall and winter
- 75%CHANCE
That Oct-Dec 2026 tops every El Niño in the record back to 1950
- 30+States
Could see wetter-than-normal conditions this winter
Safety & Survival
After a major storm, help can take days to reach you. FEMA recommends enough food, water and supplies to last your household at least 72 hours. Our survival systems are built around that window, with kits for 1 to 8 people.
Power & Communication
Ice storms and high winds can knock out the grid for days. Jump starters, flashlights and a NOAA weather radio keep you moving, lit and informed when cell service fails.
Portable Power
Evacuation & Rescue
If you have to leave fast, your gear has to survive the trip. Backpacks, duffels and dry bags that keep essentials dry in driving rain and rising water.
Waterproof Bags
Before. During. After.
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Before the storm
Build a 72-hour kit for every person. Charge power banks and jump starters. Sign up for local alerts and know your evacuation route.
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When it hits
Keep NOAA radio on. Shelter in an interior room away from windows. Never drive or walk through floodwater.
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After it passes
Stay clear of downed power lines. Check on neighbors. Photograph damage for insurance and restock your kit.
