# Uncharted Supply Co.

> Uncharted Supply Co. designs and sells premium emergency preparedness gear, survival systems, and outdoor equipment. Founded with the mission to make preparedness accessible and approachable, the brand helps people become self-reliant through high-quality gear and education. Tagline: "Be your own Hero."

Uncharted Supply Co. is based in the United States and sells direct-to-consumer through this Shopify store. Products range from comprehensive survival systems to first aid kits, portable power, bags, tools, knives, apparel, and accessories. The brand partners with leading outdoor brands including YETI, Garmin, GRAYL, Half Face Blades, and Lion Energy.

The company organizes its preparedness philosophy around "The Four Pillars": Resources, Resourcefulness, Community, and Mental & Physical Fitness. The blog covers in-depth articles on each pillar.

## Product Categories

- [Survival Systems](https://www.unchartedsupplyco.com/collections/survival-systems): Flagship emergency kits including the SEVENTY2 Pro, SEVENTY2 Basecamp x YETI, and The Overlander vehicle kit
- [First Aid](https://www.unchartedsupplyco.com/collections/first-aid): First Aid Plus, First Aid Pro, First Aid Core, and adventure-specific kits
- [Power & Jump Starters](https://www.unchartedsupplyco.com/collections/power-banks-jump-starters): Zeus Pro and Zeus Air jump starters, solar chargers, and portable power stations
- [Bags & Backpacks](https://www.unchartedsupplyco.com/collections/bags): Barron waterproof backpack, Vault duffel, hip packs, and travel bags
- [Knives & Tools](https://www.unchartedsupplyco.com/collections/knives-tools): Survival knives, multitools, flashlights, and tactical gear
- [Apparel & Accessories](https://www.unchartedsupplyco.com/collections/apparel-accessories): T-shirts, hats, jackets, water bottles, and branded merchandise
- [Nutrition & Hydration](https://www.unchartedsupplyco.com/collections/essential-provisions): Emergency food, water filtration (GRAYL), and hydration products

## Key Pages

- [All Products](https://www.unchartedsupplyco.com/collections/all): Complete product catalog
- [Best Sellers](https://www.unchartedsupplyco.com/collections/best-sellers): Most popular products
- [The Four Pillars Blog](https://www.unchartedsupplyco.com/blogs/the-four-pillars): Preparedness education and articles on Resources, Resourcefulness, Community, and Mental & Physical Fitness
- [Sale](https://www.unchartedsupplyco.com/collections/sale): Current deals and closeout items

## Optional

- [Gift Cards](https://www.unchartedsupplyco.com/products/gift-card): Digital gift cards for the store
- [News Blog](https://www.unchartedsupplyco.com/blogs/news): Company news and product announcements